Love Curl Primer Strong Hold It buys you an extra

It buys you an extra day or two between washes

light scent

Mist it at the roots

for carrying around your laptop and notebooks every day

so hair gets a real dose of hydration instead of feeling tight and parched after a wash

Love Curl Primer Strong Hold It buys you an extraLove Curl Primer is a moisturizing milk that preps curly or wavy hair before you style. It detangles, makes combing easy, and lays down an anti humidity, heat protecting base so the rest of your routine works harder. Think of it as the first layer the step that keeps frizz from creeping in later. Smooth it through damp hair before your cream or gel, then style as usual. I lean on it for clients heading into a humid Chicago summer or a hot blow dry.