The Plunge: Maverick Swimmers, An Unlikely Quest, and The Transformative Power of Cold Water by Chris Ballard #foliosociety Nick Frost has lit up

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The Plunge: Maverick Swimmers, An Unlikely Quest, and The Transformative Power of Cold Water by Chris Ballard #foliosociety Nick Frost has lit upDATE OF RELEASE: 30 JUL 2026 A globe spanning narrative adventure about how the euphoria of cold water can transform and even extend your life. Lifelong athlete and Sports Illustrated writer Chris Ballard worried his days of exercise were numbered. Then he received a fateful text message about a trend taking hold around the world: submerging in freezing cold water. It wasnt only thrill seekers or wellness gurus extolling its power. Swimmers have long